Privacy & Cookies Policy

Privacy policy

"We", "our" or "us" means M&G Investment group (“M&G”). A list of entities that form this group is available HERE or on request by contacting us on the details below.

This privacy policy explains how M&G use the personal data that we collect through this website. It was last updated October 2023 - we will make changes to this policy from time to time by updating this page.

Please contact the Data Protection Office if you have any questions regarding this policy:

M&G Data Protection Office
Address: 10 Fenchurch Avenue, London EC3M 5AG
Email: Privacy@mandg.co.uk

Other sites linking to or from this website will have their own privacy policies and we are not responsible for the privacy practices of other organisations.

What personal data we collect from you

We collect the following personal data about you through this website:

On advisor sites:

For all registered users of the site:

For more information on Cookie use please see Cookies below.

How we use your personal data

We use your personal data for the following purposes:

Direct Marketing and managing your preferences

With your consent, we use your personal data for direct marketing purposes, including sending you marketing communications about investment products and related services of the M&G Investment group. Direct marketing includes communications by post, email and telephone calls. You can update your direct marketing preferences at any time by following the instructions in the marketing communication itself, by accessing your online account or by contacting the Data Protection Office.

Call Recordings

If you call us or we call you, we will normally record your call with us for quality service control and training purposes. We take compliance with privacy requirements very seriously and as a result we have conducted a legitimate interest assessment. In some instances, we may also record calls where we have a requirement to comply with legal and regulatory obligations, particularly if the call relates to investment activity – these legal and regulatory obligations may vary depending on the jurisdictions of where the call recording takes place. For example, we may need to record your call to comply with our obligations under the Markets in Financial Instruments Directive. All calls recorded will be retained in accordance with our retention policies. You may have a right to access your call recordings with us. See the section below "Your Data Subject Rights and how to exercise them” for further information.

Sharing your personal data

We share your personal data with:

The recipients set out above may be based in the UK, European Economic Area (EEA) or in countries outside the EEA.

Transfers of your personal data outside the UK and the EEA

Your personal data may be transferred outside of the UK and EEA from time to time to members or businesses within the M&G plc Group, trusted service providers and other third parties. These other countries have different, and sometimes lower, standards of data protection than those in the UK and the EEA.

We require third parties to keep your personal data confidential and secure. We will ensure that suitable protection is maintained at all times by ensuring that appropriate safeguards are in place.

But where we are required by law to disclose, we may not always have control over the terms under which we are required to share your personal data. We will make sure that any disclosure is lawful.

Retaining your personal data

We will retain your personal data for as long as is necessary for the purposes described above.

Our general retention period is seven years from the date that our relationship with you, or the client with which you are connected, ends. We keep personal data for as long as it is required by us to perform our contractual obligations, or where longer to meet our legal or regulatory obligations.

We may keep your personal data for longer where this is necessary for statistical and historical research purposes. However, where we do this we will ensure all personal data is removed where technically feasible. We will maintain the security and protection of any personal data we hold.

Profiling and Automated Decision Making

To help us make fair, efficient and accurate decisions, we may use automated processes. We also use profiling to enable us to personalise our service offerings and related communications. Automated processes or profiling may be used to:

See also “Object to processing (Right to Object)” regarding your rights to object for this type of use of your personal data.

Your Data Subject Rights and how to exercise them

You also have certain rights relating to the personal data we hold about you which are outlined below, they may be subject to various exceptions and limitations. You can exercise these rights at any time by contacting us. We may need to validate your identity to fulfil your request.

You have rights to:

Request access to the personal data we hold about you (Data Access Request) You may request access to a copy of the personal data we hold about you. We can refuse to provide personal data where to do so may reveal another person’s personal data or would otherwise negatively impact another person's rights.
Object to processing (Right to Object) You may object to us undertaking automated processes, or fully automating decision making, using your personal data except where used to detect, prevent and investigate fraud and other financial crimes. You may also object to us using your personal data for direct marketing purposes. This includes any profiling we perform as part of our direct marketing activities. Once we receive and have processed your objection, we will stop using your personal data for these purposes.
Request a copy of your personal data (Data Portability) Where you gave us the personal data directly or via the contract you have with us, and it was processed electronically, you can request the personal data we hold on you in a commonly used machine-readable format.
Request that your personal data is deleted (Right to be Forgotten) You can ask us to delete the personal data we hold about you when it is no longer required for a legitimate business need, legal or regulatory obligations, where you have withdrawn your consent or is no longer required for the purposes it was collected.
Amend or correct your personal data (Right to Rectification) If you believe that the personal data we hold about you is inaccurate, incorrect or incomplete, please contact us as soon as possible so we can update it.
Restrict the processing of your personal data (Right to Restrict) You may ask us to restrict our processing of your personal data whilst we resolve any complaints you have about the way your personal data is used, require it for a legal claim, believe the personal data is not accurate, we no longer need the personal data, you have objected to the processing of your personal data or if you think our processing is unlawful but you do not want us to delete your personal data.
Rights in relation to consent (Right to Withdraw) At any time, you may withdraw the consent you granted for your personal data to be used for direct marketing. When you withdraw your consent, it will not affect the lawfulness of any past activities we have undertaken based on the previous consent.

Making a Data Protection complaint

If you have any concerns about the use of your personal data, or the way we handle your requests relating to your rights, you can raise a complaint directly with us using the contact details above.

If you are not satisfied with the way we handle your complaint, you are entitled to raise a complaint directly with the UK Information Commissioner’s Office via the details available on their website: www.ico.org.uk

For alternate EU Data Protection Authority contacts please see further information on the following link National Data Protection Authorities.

Cookie policy

Cookies and consent collection

This website uses cookies. Cookies are text files containing small amounts of information which are downloaded to your computer or other device when you visit a website. They are used to help you navigate websites efficiently and perform certain functions.

Changing your cookie preferences

If you would like to update your Cookie settings for use on this website visit our Cookie Settings page below.

Cookie Settings

Classification of cookies

Cookies can be classified by duration and by source.


This website uses both session and persistent cookies:


Cookies can be classified as first-party or third-party cookies. First-party cookies are those issued on behalf of the website visited, all other cookies are third-party cookies. This website uses both first-party and third-party cookies.

Function of cookies

The cookies used on this website fall into the following categories.

You can find out more about cookies at www.allaboutcookies.org and the site will explain how to control and delete unwanted cookies you have already accepted.

Cookies table

This table summarises the technologies (that use cookies) which may serve a cookie on to your device during your visit.

Technology Description Classification
TwentyThree TwentyThree hosts the videos that appear on our websites. The cookie allows for more efficient playback of videos Functionality
OneTrust Used to remember your cookie setting preferences Strictly necessary
DoubleClick Internet based advertising — A subsidiary of Google serving adverts and reporting on their performance Advertising
Eloqua Used to track your site activity so that we can send you emails that are related to your interests Advertising
Google Analytics — Provides data anonymously on the visits made to our website Performance
Google Tag Manager Analytics — Measures traffic and visitor behaviour to help us understand the impact of online advertising and social channels to help us improve our website Performance
LivePerson Chat LivePerson stores session information required by the ‘chat’ function to ensure queries are directed to the correct people with the correct skillsets Performance
Quantcast Analytics — Quantcast provides website data including demographic, geographic and lifestyle information in relation to specific campaigns Performance